Journal

One entry per working day

Short pieces on shared references, speed, and why organizations lose coherence under acceleration. Each entry first ran on LinkedIn; this is its permanent home.

• No. 005

  It was an issue of execution

  November 14, 2026 · 2 min

  Jobs named the break point in 1995. What sits in between vision and execution is the social operating system: the shared references an organization actually decides on.

• No. 004

  The day Sweden switched sides

  November 13, 2026 · 3 min

  Dagen H, 1967: a whole country replaced a shared reference overnight and got safer for exactly six weeks. What wore off was not the signage.

• No. 003

  120 songs tapped, three recognized

  November 12, 2026 · 2 min

  Newton's 1990 tapping study: senders predicted a one in two hit rate, reality was one in forty. Why the sender's confidence is wrong in exactly one direction.

• No. 002

  Domino 29 is as tall as the Empire State Building

  November 11, 2026 · 2 min

  A domino can topple one 1.5 times its size; start at five millimetres and domino 29 matches the Empire State Building. Why cascades fail at a single silent gap between two levels.

• No. 001

  The bridge that missed by 54 centimetres

  November 10, 2026 · 3 min

  Two zero points 27 centimetres apart, one correction written the wrong way, twelve years of passed reviews. A parable about the references organisations stop saying out loud.